Posted by: APO | 27 February 2017

Africa’s 1st Shared Value Summit To Showcase a Future-Proof Business Strategy: Profit With a Purpose

Throughout Africa, businesses are adopting the Creating Shared Value (CSV) business model to ensure that society benefits while business profits. The concept, first shared with business leaders and marketers by Harvard Business School’s Prof Michael Porter in 2006, is gaining momentum and picking up traction – but not quickly and forcefully enough. For too long, companies have relied on CSR and… Read more on http://africa-newsroom.com/press/africas-1st-shared-value-summit-to-showcase-a-futureproof-business-strategy-profit-with-a-purpose?lang=en


Categories

%d bloggers like this: